Using Mnemonics as a Memory Tool

Using mnemonics as a memory tool is an ancient tradition. A mnemonic is by definition a memory aid. There are many different types, all derived from principles and techniques used to organize impressions in order to improve recall. Making associations or connections is how we remember things. All learning requires associations and connections – even […]

Using AIDMA to Improve Your Memory and Concentration

Focused Attention

AIDMA is an Acronym For …? AIDMA is an acronym or mnemonic that stands for Attention, Interest, Desire, Memory and Action. The AIDMA acronym is most commonly used to describe a marketing law with many applications. (for information on the marketing aspect of AIDMA) Acronyms are essentially simple tricks we use to help us remember […]